Use cases

These are the main workflows Buron is built for. Each one strings together pages from across the docs.

Optimize your Google Ads with an AI agent

Run your Google Ads with the Buron Agent watching over them. The Agent audits your account against more than 30 checks, surfaces optimizations every morning, and emails a weekly report to your team. You stay in control: every change needs your approval before it runs.

Best for paid marketing teams who want an always-on review of their ad accounts.

The setup:

1. Connect your Google Ads account
2. Set up your conversion tracking
3. Audit your account
4. Optimize with findings
5. Automate your reporting

Measure what your marketing actually earns

See which channels and campaigns drive revenue, not just clicks. Install the pixel to capture every visitor journey, connect your CRM or Shopify so deals and orders flow in, and Buron joins them to credit the source behind every signup and sale. Then slice it all by channel, campaign, or landing page.

Best for teams who want revenue and ROAS by channel, not just platform-reported conversions.

The setup:

1. Install the Buron pixel
2. Connect your CRM or Shopify
3. Build Reports for revenue and ROAS by channel
4. Read how attribution works to see how the credit is assigned

Get conversion tracking right from your codebase

Conversion tracking is the foundation of everything else in paid ads. The /setup-google-ads-tracking skill walks engineers through deciding what to track, audits the codebase for what's already there, fills in the gaps, and writes the tracking spec into Buron. The Agent reads from that spec across reports, findings, and automations.

Best for teams where engineering and marketing share responsibility for tracking.

The setup:

1. Install the Buron CLI in your project
2. Use Buron in your AI editor (Claude Code, Cursor, Codex)
3. Run /setup-google-ads-tracking from your editor

Check out Set up your conversion tracking for the full walkthrough.

Hand launches to the Agent from your codebase

When engineering ships a feature, the launch work kicks off. The /launch skill captures everything around a code change (diff, PR description, review comments, screenshots) and saves it to Buron. From there, the Agent picks up the launch: drafting the announcement, setting up campaigns, prepping PR pitches, scheduling social posts. The work that used to start with a manual write-up now starts with the work already underway.

Best for teams shipping fast who want their launch motion to keep up with engineering.

The setup:

1. Install the Buron CLI in your project
2. Type /launch in your AI editor when you ship a change
3. Ask the Agent to prepare the launch, and approve the work as it lands

To learn more, check out Use Buron in your AI editor.